Imagine you’re a PR flack. OK. Don’t even take it that far. Let’s just say that part of your job means helping get the word out about your employer, your business, or your product. Now, imagine that a media outlet that may be different from what you’re used to dealing with but is a […]
NEWS RELEASE – WADE HAMPTON FIRE DEPARTMENT STATEMENT ON RILEY SMITH ROAD FIRE
Contact: Taft Matney Date: July 27, 2012 Phone: 864/505-8866 E-Mail: taft@taftmatney.com At approximately 8:18 am on July 27, 2012, the Wade Hampton Fire Department received a call reporting a structure fire at 136 Riley Smith Road in Greenville County. The first engine arrived on scene at 8:21 am. The homeowner made two calls to 911. […]
It’s a News Release, Not Rocket Science. Don’t Mess it Up for Your Client.
If you aren’t familiar, one of our sister brands is a cloud-based, South Carolina-focused magazine called CRESCENT (CrescentMag.comor facebook.com/CrescentMag or twitter.com/CrescentMag or pinterest.com/CrescentMag). I’m fortunate enough to also serve as its editor. Although CRESCENT uses some aggregated material, most of it is original. Then there’s that other category – the news release. As CRESCENT’s editor, […]
Know the Rules and Use Them.
If you paid any attention to today’s South Carolina Senate Finance Committee meetings to discuss budget provisos, on more than one occasion you heard a Senator say that, “We need to apply Rule 24,” and the discussion was over. What do you mean you don’t know what Rule 24 is? Everybody knows what Rule 24 […]
GREENVILLE NEWS: “Community 9/11 Memorial in Progress”
By Katie Jones Greater Greer News Brick Masons Working on Construction of BSFD 9/11 Memorial Plaza(PHOTO CREDIT: CrescentMag.com) It’s been a long journey, but the 9-11 memorial at the Boiling Springs Fire District is coming to fruition. The department broke ground in early April. The memorial, scheduled to be dedicated July 4, will give the […]
Say Goodbye to Dead Weight
Our business doesn’t operate in a vacuum. We can’t do everything in-house, but at the same time, whether it’s a news release, a feature story pitch, an event, a strategic plan, or something tangible like printwork, ultimately it’s our name that goes on everything that comes out if TMPR. That’s why our vendors are so […]
CAMPAIGNS ARE LIKE POLITICAL CHRISTMAS TREE LOTS
Christmas tree lots. They’re set up overnight, they open on a busy corner, they run for a few weeks, and they’re gone. Employees often come from out of state, and, let’s just say, it’s easy to question the skill sets of a lot of them. The same can be said for political campaigns. Are there […]
IT’S 2012. DO YOU KNOW WHAT THAT MEANS?
It’s not something you automatically think about when the new year rolls around, but you should. It has nothing to do with typical resolutions, but it is something you should resolve to do. Take a look at your web site. Look at your copyright and legal notices. If your web site doesn’t have copyright or […]
“CRESCENT: THE MAGAZINE” LAUNCHES
FOCUSING ON “SOUTH CAROLINA LIFE, POLITICS, AND A LITTLE BIT IN BETWEEN” (OCTOBER 4, 2011 / GREENVILLE, SC) Launched at www.CrescentMag.com, CRESCENT is a new web-based magazine designed to highlight “South Carolina life, politics, and a little bit in between,” said its editor Taft Matney today. CRESCENT’s offerings come from two directions. One will profile […]
MEDIA ADVISORY – BOILING SPRINGS FIRE DISTRICT TO CONDUCT 9/11 OBSERVANCE
Contact: Taft Matney Date: September 10, 2011 Phone: 864/505-8866 E-Mail: taft@taftmatney.com Tomorrow, September 11, 2011 the Boiling Springs Fire District (Greenville County, SC) will hold a brief 9/11 remembrance ceremony at its headquarters located at 5020 Pelham Road in Greenville to observe the tenth anniversary of the terrorist attacks against the United States. The […]
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